We recognize that it’s a time of unprecedented disruption in our industry, especially here in Colorado. Every day seemingly brings new changes in the MLS landscape or more debate over rules and roles for real estate professionals, to say nothing of the cyclical ups and downs of real estate.
The IRES Board of Managers met to discuss, among other things, the state of the industry. One of the outcomes is that we want to thank subscribers for their continued partnership and to remind them that IRES is here to serve as a technology platform, a support system and a leader to help guide them through all the rapid-fire changes.
Elevating Our Technology to Serve Our Subscribers
Our mission at IRES is to serve our subscribers, the Colorado real estate professional and to continuously elevate our platform, service offerings and support to ensure we’re meeting our subscribers’ needs.
We know that the user experience on our platform is of the utmost importance – and it’s a key decision-factor considered by new subscribers. That’s why we’re continually investing resources into improving our technology, to always meet and stay ahead of subscriber needs and preferences.
Because we own our software development subsidiary, our team is able to take subscriber feedback and effectively and economically update or deliver the latest technology on our platform, helping subscribers successfully serve their customers. We push out platform and technology updates every two weeks. In between, IRES leadership, staff and our development team carefully review subscriber feedback to understand their needs and determine what we should address and how. We drill down to the root problems subscribers are facing so we can develop the right solutions.
For example, our team regularly enhances the functionality of various reports, tools or systems to make it easier for brokers to find, share, add and access the data they need. Plus, our team researches and adds tools like the HomeSpotter mobile app for easier searches and communication among brokers and their clients, or third-party platforms to support a better customer service experience.
Become a Beta Tester
We also ask subscribers to beta-test new products or updates, so we can proactively get their input and make adjustments to meet their needs. In fact, we’re currently looking for brokers to beta-test our new Hotsheets tool in Property Explorer. We’ve updated the function with a more user-friendly layout and enhanced the controls and reporting as well as offering custom date ranges. Plus, it’s now integrated into Property Explorer for seamless use.
Email Mitch@IresMLS.com to sign up to be a beta-tester and share your input – it’s vital to ensuring our product meets the needs of Colorado’s real estate professionals.
Through these efforts and others, we strive to provide the stability needed to grow real estate businesses and help clients buy and sell property effectively and efficiently.
How to Talk About IRES
If any of your real estate connections ask about IRES, here are a few things we think they should know. Of course, we want you to share your honest experience so please make these your own!
- Subscriber-centric. Everything IRES does seeks to provide value to subscribers who are brokers or appraisers serving Northern Colorado communities. IRES continuously elevates its platform, service offerings and support to ensure it is meeting subscribers’ needs.
- Steady presence in an evolving marketplace. IRES has been a reliable partner to the Northern Colorado real estate community for nearly 30 years. The leadership is stable and always available to help. During these times when our industry is evolving rapidly, you can continue to rely on IRES to provide the consistent tools, guidance and stability needed to grow your business and help your clients buy and sell property effectively and efficiently.
- Clean data that’s yours. Real estate professionals and consumers can trust the data on IRES MLS, knowing it complies with National Association of REALTORS® rules and standards. Multiple listing services are the fuel for other tools, portals and broker sites; without multiple listing services, these sites would have difficulty aggregating listings from a variety of sources, finding comprehensive snapshots of any given market would become fractured and many properties may not get the competitive attention needed to get the best price for sellers.
“In today’s dynamic real estate market, having a reliable and valuable MLS partner is essential. IRES MLS excels in this regard, offering stable leadership, unwavering commitment to subscriber satisfaction, and rigorous data maintenance. This ensures that subscribers can benefit from a high-quality MLS service that is dedicated to their success.” -Tiffany James, CEO, Fort Collins Board of Realtors.
We pride ourselves on responsiveness to subscribers. If there’s something on your mind, we always welcome the opportunity to work through it with you. Please don’t hesitate to reach out to our staff with any questions, concerns or feedback.
IRES MLS: Come Home to Colorado 