The Value of the MLS 

In the midst of tremendous change and turmoil in the industry, IRES firmly believes in the value of the MLS for real estate professionals including buyers, sellers and real estate brokers.  

Listing Exposure  

The MLS enables broader exposure for all listings. From a listing perspective, this increases exposure and the chances of securing competitive offers for clients, helping them reach their financial goals and supporting the growth of your business. For buyers, it expands their access, helping them find their next home.  

Tools for Success  

The MLS provides critical tools for real estate professionals to do their jobs, such as property records, market details, performance statistics, CRM and more. Most MLSs capture 300-400 data fields of information, supporting all aspects of real estate transactions that are critical for the industry.  

Efficient Markets  

Multiple listing services ensure adherence to regulations nationally and locally and aggregate data for efficiencies. This provides real estate professionals with access to consistent, timely and accurate data, enabling them to quickly and easily find and list properties and close deals.  

Multiple listing services are the fuel for other tools, portals and broker sites; without multiple listing services, these sites wouldn’t be able to run, finding comprehensive snapshots of any given market would become fractured and most properties would not get the competitive attention needed to get the best price for sellers. Ultimately, these sites would have to themselves become some variation of an MLS to obtain the needed data.  

In the midst of conversations about what will happen with the Clear Cooperation Rule, IRES wants our subscribers to know that we stand behind the value of the MLS. We believe it’s a critical value-add for real estate professionals that provides the stability needed for businesses to succeed.  

Leave a comment